Geographic
- Target by DMA, County, State, Zip Codes or Addresses
Demographic
- Target by Identifying the Most Important Demographics to the Client and Applying Them to the Valpak® Audience. Hundreds of Selects Available.
Consumer Behavior & Consumer Expenditures
- Profile Behavior Using PRIZM® Codes Based on Simmons or Scarborough®
- The Entire Valpak® Audience is PRIZM® Coded. Select Just the Valpak® NTAs® that Match the PRIZM® Profile You are Targeting.