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PRINT ADVERTISING SOLUTIONS

Valpak is the most recognized direct mail program there is. Our blue envelope filled with money-saving coupons are a welcomed sight in your customers’ mailboxes each month. With a 90% opening rate, you can be sure that your name is being seen. Our marketing experts will combine an enticing offer with the right mailing frequency and reach for your industry based on the success of other businesses like yours. Choose from coupons, loyalty cards, flyers, and other attention-grabbing pieces!

TARGET CAPABILITIES

Geographic

  • Target by DMA, County, State, Zip Codes or Addresses

Demographic

  • Target by Identifying the Most Important Demographics to the Client and Applying Them to the Valpak® Audience. Hundreds of Selects Available.

Consumer Behavior & Consumer Expenditures

  • Profile Behavior Using PRIZM® Codes Based on Simmons or Scarborough®
  • The Entire Valpak® Audience is PRIZM® Coded. Select Just the Valpak® NTAs® that Match the PRIZM® Profile You are Targeting.

OUR PRINT PRODUCTS

THE BLUE ENVELOPE
The Blue Envelope drives response and awareness for Valpak advertisers through advanced targeting and more than 40 years of best practices in design and offers.
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SINGLE-PANEL COUPONS
Print coupons are the foundation of your Valpak program, featuring optimal design and messaging to quickly grow your customer base.
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LARGE PRINT FORMATS
We continuously research new and innovative direct-mail formats to create unique products that draw the eyes of consumers and the envy of your competitors.
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CARDSTOCK & LOYALTY CARDS
Drive repeat purchases and extend the life of your coupon with Cardstock and Loyalty Cards.
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ONPAK ADVERTISING
Be the first to be seen with the kind of exposure only available from occupying the prime position on the outside of our signature Blue Envelope.
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SOLO DIRECT MAIL
Dial up your 1-to-1 marketing with timely promotions targeted to specific consumers.
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GRAPHIC DESIGN
At the one-stop-shop that is Valpak Media Solutions, our graphic design team has experts in creating vibrant content that catch the customer’s eye.
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MAILING ZONES AND MAIL DATES
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